As we head out of the 2020 pandemic and into 2021, what are key opportunities that CMOs can capitalize on?
CMOs around the world are dealing with not just digital transformation and growing customer expectations, but the continued pandemic.
In 2021, we’re going to see more of a focus on taking control of customer data and analytics efforts for the welfare of the enterprise.
While technologists tout the coolest digital transformation trends for 2021, the following tech trends are keeping CMOs up at night.
After COVID-19 hit, many companies made cuts to their marketing budgets, but a comeback is underway and tech companies are leading the way.
A new market research report shows that by 2027, the overall big data security market will grow to $64.4 billion. A Look at how Customer Data Platforms help
Here are some insights on how Martech is enabling enterprises to overcome market challenges.
With so much possible in the realm of marketing these days, what should CMOs focus on in 2020? Exploring 6 priorities for the CMO in 2020.
Are CDOs replacing CMOs? The truth is digital transformation itself is disrupting the entire way companies structure their businesses, even wiping out some
If a CIO is going to lead digital transformation, then they need to have an understanding of the customer journey map. Here’s what they need to know.
Facebook is checking all the right boxes right now, and moving forward with necessary changes, but the social network may be missing the point.
Change and innovation are one of the main pillars of digital transformation. Let’s take a look at how change and innovation drives digital transformation.