Futurum Research: Exploring the Future of Digital Transformation, Disruption, Innovation, and Experience

Futurum 2020 Digital Transformation Index

2020 Digital Transformation Index

Futurum is an independent research, analysis, and advisory firm focused on digital innovation, market-disrupting technologies, and industry trends. Every day our analysts, researchers, and advisors help business leaders from around the world anticipate tectonic shifts in their industries and leverage disruptive innovation to either gain or maintain a competitive advantage in their markets.

What We Do

While our three key focus areas are research, analysis, and insights, we also provide a full menu of advisory services geared toward helping organizations technological change and successfully operationalize digital transformation.

Working with our team of seasoned analysts, you will gain the knowledge, advice, and resources you need to achieve your mission-critical business priorities and position your brand and your team as industry experts.

Meet Our Analysts


Daniel Newman

Principal Analyst + Founding Partner


Shelly Kramer

Senior Analyst + Founding Partner


Olivier Blanchard

Research Director + Senior Analyst


Fred McClimans

Research Director + Senior Analyst


Ron Westfall

Research Director + Senior Analyst

Our Research + Insights

IBM Returns to Revenue Growth During its Fiscal Q1

April 19, 2021
IBM returned to a slim 1% YoY growth during its first quarter of the fiscal year giving reason for encouragement

NVIDIA’s AI-on-5G Ecosystem kicks off at NVIDIA GTC 2021, Designed to Turbo Boost 5G Vertical Use Cases

April 16, 2021
NVIDIA’s AI-on-5G Platform kicks off at NVIDIA GTC 2021, designed to turbo boost 5G vertical use cases and showcasing industry partners.

Dell Formally Announces Spin Off of VMware Set for Q4

April 16, 2021
Dell has officially announced its spin-off of VMware as the company sets to unlock value that has been trapped in its 81% holding of VMware.

Oracle Cloud Lift Services Provides Oracle Cloud Infrastructure Customers a New Workload Lift

April 13, 2021
Oracle unveils Oracle Cloud Lift Services aimed at easing customer workload transitions to the cloud and augmenting OCI value proposition.

A Look at How a Next Gen IT Support Experience Can Deliver Significant Business Value

March 23, 2021
If you are interested in learning more about how to transform your IT support services, download your copy today.

The Customer Data Platform: The New Table Stakes for CPG Companies

March 9, 2021
If you are interested in learning more about how a customer data platform can transform your organization, download your copy today.

Experience 2030: The Future of Customer Experience Canada

March 8, 2021
Interested in learning more about CX in the Canadian market? Download Experience 2030: The Future of Customer Experience Canada, today.

Pexip’s Private Cloud: A Game-changer for Digital Collaboration, Video Conferencing, and Team Meeting Solutions

March 2, 2021
If you are interested in learning more about Pexip’s new Private Cloud and how it can change your organization, download your copy today.

The Rise of Confidential Computing – Trust: The New Battlefield in the Age of Digital Transformation

April 2, 2021
Confidential Computing is the logical solution for organizations focused on cybersecurity. Download your copy of this report today.

The Promise of IoT for CSPs

May 6, 2020
The promise of IoT for CSPs as an added revenue stream is great. CSPs can define themselves as a smarter pipe. Here’s a look at what that will require.

Successful Digital Transformation Requires Unleashing Your IT Team’s Potential — Here’s How to Do That

April 19, 2021
Technology solutions that your IT team is likely either already advocating for or evaluating for use within the organization.

Intel Must Execute its New Strategy Perfectly to Win Back Investors

April 8, 2021
Intel must execute its new strategy perfectly to win back investors, which will be holding CEO Pat Gelsinger to his word.

Exploring The State Of Customer Data Platforms

April 6, 2021
According to a new “State of the CDP” report from Treasure Data, CDPs are becoming a valuable member of the marketing team.

3 Opportunities For CMOs To Capitalize On In 2021

March 29, 2021
As we head out of the 2020 pandemic and into 2021, what are key opportunities that CMOs can capitalize on?

Our Clients

 Technology Vendors

Understand and engage your customers with insight into the mind of your buyer, competitive landscape, and market opportunities.

 Service Providers

Maximize your business value with insight into the innovative technologies, business models, and market dynamics driving your industry.

 Enterprise IT Leaders

Make informed decisions about the innovative technologies and companies that enable your IT transformation plan.

 Investment/Acquisition Decision-Makers

Use our proprietary and deal data to make your investment, alliance, and acquisition decisions with confidence.