The coming year is going to see the continued impact of AI. Here are 4 trends we will see strong continued investment and adoption in 2021.
After COVID-19 hit, many companies made cuts to their marketing budgets, but a comeback is underway and tech companies are leading the way.
How marketing is changing (and must) change for Big Tech moving forward. Let's take a look at what changes must be made for the future.
Pretty much everything you buy, use, or touch, was probably in part designed using Dassault Systemes software, and here is why that's so important...
Marketers are usually the business world's early adopters of new technologies, channels and ideas, but a new study from Onbrand tells a different story.
Businesses are constantly trying to reach customers, but it’s not as simple as it once was. Here’s how the customer journey has changed with the inventi
Despite what people might think, CMOs are the real leaders of the digital transformation. Here’s a look at the role they play.
It’s no longer about marketing to specific generations. Here’s how businesses need to evolve to successfully market to Gen C.
Understanding the 7 laws of digital transformation will better prepare businesses to improve the customer experience.