Twilio has released its third annual State of Customer Engagement Study exploring the opportunities and challenges for customer experience.
New data from the Adobe Digital Economy Index, shows that consumers are ready to spend big this holiday season.
The application of data and the utilization of a growing category of digital adoption platforms can streamline your processes.
As we head out of the 2020 pandemic and into 2021, what are key opportunities that CMOs can capitalize on?
In 2021, we’re going to see more of a focus on taking control of customer data and analytics efforts for the welfare of the enterprise.
While technologists tout the coolest digital transformation trends for 2021, the following tech trends are keeping CMOs up at night.
The customer data platform (CDP) space continues to gain momentum as big tech and emerging software companies continue to invest in CDP.
Here are 4 metrics brands should keep their eyes on in order to deliver a great customer experience to customers.
A new market research report shows that by 2027, the overall big data security market will grow to $64.4 billion. A Look at how Customer Data Platforms help
