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Four Insights on the Culture of Digital Transformation Today

We are living in a world that is vastly different than where we were even just a year ago. As a result of this new reality, many organizations are rapidly developing, adjusting, and accelerating digital transformation plans and strategies to meet new needs from how their employees work and collaborate to how they engage with their partners, suppliers, and customers.

But strategies can vary significantly in their design and effectiveness, and not all strategies have been operationalized into active initiatives. Having a plan is not the same as implementing a strategy, and not all strategies are on point. Coupled with the abrupt changes 2020 brought, many organizations and IT departments have struggled to meet the needs of their employees as they transitioned to remote work.

Our newest research report, Four Insights on the Culture of Digital Transformation Today — done in partnership with Pegasystems — explores the challenges facing organizations today and the interests and desires of employees to participate and contribute to the successful implementation of new digital technologies and business processes. We share the findings of our primary research on the subject completed in the first half of 2020, informed by the opinions of executives, technology leaders, and general employees from over 500 enterprises in North America and Europe.

In this report you’ll learn:

  • How employees want to be involved in digital transformation including the top ways they want to assist
  • The barriers to success that exist across an organization
  • Why executive leadership is responsible for establishing the right culture to drive digital transformation
  • An exploration into the continual digital transformation journey

The task of developing, implementing, and constantly driving digital transformation in the organization is not an easy one, but it’s table stakes in today’s business climate. For a complete dive into how enterprises are developing their digital transformation strategy, download your copy of Four Insights on the Culture of Digital Transformation Today.

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Author Information

Daniel is the CEO of The Futurum Group. Living his life at the intersection of people and technology, Daniel works with the world’s largest technology brands exploring Digital Transformation and how it is influencing the enterprise.

From the leading edge of AI to global technology policy, Daniel makes the connections between business, people and tech that are required for companies to benefit most from their technology investments. Daniel is a top 5 globally ranked industry analyst and his ideas are regularly cited or shared in television appearances by CNBC, Bloomberg, Wall Street Journal and hundreds of other sites around the world.

A 7x Best-Selling Author including his most recent book “Human/Machine.” Daniel is also a Forbes and MarketWatch (Dow Jones) contributor.

An MBA and Former Graduate Adjunct Faculty, Daniel is an Austin Texas transplant after 40 years in Chicago. His speaking takes him around the world each year as he shares his vision of the role technology will play in our future.

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