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Driving Business Value Through App Modernization

The ongoing wave of disruption experienced through the last two years is notable not just for its magnitude and duration but also for the breadth of its impact. It’s difficult to find a business, organization, or individual in any industry or region that hasn’t been significantly impacted. 

As businesses around the globe have adopted new operating models, enterprise IT organizations have gone all-in on the acceleration of digital transformation initiatives and the deployment of new digital technologies. But despite the initial challenges that many organizations might deal with, many have come to realize that these changes have opened the door to new opportunities.  

In mid-2021, we partnered with IBM on a study involving business, technology, and security professionals with a high level of influence and decision-making authority involving the responsibility for planning, implementing, or overseeing their organization’s cloud, storage, compute, and application modernization programs. 

We wanted to know how the wave of disruption from the last two years has impacted the global landscape, how enterprises have responded, and what we are seeing for the future in app modernization and moving to the cloud. Driving Business Value Through App Modernization details our findings.

In this report you’ll learn:

  • What business needs have been accelerated as a result of the global pandemic
  • The benefits of app modernization
  • Keys to developing the right modernization strategy
  • What organizations must do next in order to success in the future 

If you’re responsible for planning, implementing, or overseeing your organization’s cloud, storage, compute, and application modernization programs, this report and its companion Achieving Optimum Value from Application and Cloud Investments need to be on your ‘must read’ list. For a complete dive into the world of app modernization and business upgrades download your copy of Driving Business Value Through App Modernization, today.



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At Futurum Research our three key focus areas are research, analysis, and insights. We also provide a full offering of advisory services geared towards helping organizations adapt to new technologies and operationalize digital transformation, along with other services through our sister companies Broadsuite Media Group and V3 Broadsuite.

About the Authors

Daniel Newman is the Principal Analyst of Futurum Research and the CEO of Broadsuite Media Group. Living his life at the intersection of people and technology, Daniel works with the world’s largest technology brands exploring Digital Transformation and how it is influencing the enterprise. Read Full Bio

A serial entrepreneur with a technology centric focus, Shelly has worked with some of the world’s largest brands to lead them into the digital space, embrace disruption, understand the reality of the connected customer, and help navigate the process of Digital Transformation. Read Full Bio.

Fred is an experienced analyst and advisor, with over 30 years of experience in the digital and technology markets. Fred launched the equity research team at Samadhi Partners and provides marketing strategy through the Wasabi Rabbit digital agency. He previously served as an EVP and Research Vice President at HfS Research, launching its Digital Trust practice and coverage of emerging “trust-enabling” technologies. Read Full Bio.